中文简介:
这是一次摄影之旅,它根据网红的选择描绘了新的地理环境。在过去十年中,网红已经成为当下最热门的营销手段之一,从服装到化妆品、旅游和新兴观光旅游地。
作者特别反思了Instagram时代旅游业的特点之一。炙手可热的观光地点诱使一大批网红做着同样的姿势和行为,只为上传到Instagram上能火。
为了立即分享在新旧“别处”的经历和意义改变的地方,网红们在各个地点拍摄着丰富多彩的照片。作者通过专注而有趣的眼睛捕捉到了夸张的姿势和大胆的镜头。这些照片附有该领域专家(Beatrice Avallone, Vincenzo Nocifora, Benedetta Donato)的文字,他们分析了这个时代每天都能在社交网络Instagram上看到的“网红”现象。
英文简介:
I wanna be an Influencer is a photographic journey that maps out the new geography of places based on the choices of influencers, a social category that has become an undisputed reference point over the last decade for marketing any type of product, from clothing to cosmetics, travel and new destinations.
The author particularly reflects on one of the aspects that characterizes tourism in the time of Instagram. Destinations that are already well-known or completely unknown become sought-after, inducing a mass of aspiring influencers to adopt the same poses and behaviour because and as long as they are Instagrammable.
A kaleidoscope of images, taken behind the scenes of a real community that aims for the immediate sharing of experiences in old and new “elsewheres” and of places whose meaning has changed. Unlikely poses and daring shots are captured by the author's attentive and amused eye. The photographs are accompanied by texts by experts in the field (Beatrice Avallone, Vincenzo Nocifora, Benedetta Donato), who analyse a phenomenon of our time, which we witness daily on the social network Instagram.